Know Your Craft

It is an age old discussion between mind over matter, individuals who command detailed knowledge on their field of study are far more effective communicators than those who do not. The individuals who are more experienced with the subject are not only able to deliver clear and articulate messages but are also able to delve far deeper into the subject matter. The comparison i'm trying to make is like if you wished to learn how to play basketball and had the choice between learning from Michael Jordan or Gary, you would choose Michael because he is far more experienced and tested in his craft.

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The individuals who exhibit a deep understanding of the subject matter they discuss and provide insightful commentary are the voices of NPR. The various show hosts who host both national and international radio talk shows, in which they invite various guests onto the show all highly qualified individuals to talk about their fields of study. The purpose of NPR is to educate the public and especially those who aren't fortunate enough to go to college or university. They are always prepared to discuss the topic on hand whether it be a recent world issue or scientific theory, they are able to gather qualified individuals to speak on the matter. (Infoplease.com)

If you'd like to learn more on how a mastery over one's craft helps in communication, check this out

Prepare & Talk

Parting Question: 

Do you feel you are able to communicate better if you prepare beforehand or simply just wing it ?